Nationwide's agent network used a suite of internal marketing tools, and our company's CRM plugged into that system. The goal of this video was to show agents, at a high level, how those two things worked together.

I creative directed the project from start to finish, partnering with Hello Studios to handle animation production. The illustrated environments in the video are a paired-down visual interpretation of the actual platform interface, designed to make the technology feel approachable without oversimplifying it. I also sourced and directed the voice talent for the narration, keeping the tone aligned with Nationwide's brand throughout.